Marketing is number three and makes up the trifecta of the top three most important things when taking a property to market.
The purpose and main objective when marketing a property is to create as much awareness in the market as possible.
Greater awareness helps to attract a greater number of potential buyers.
A greater number of potential buyers brings more interest.
And more interest helps to generate a higher, more competitive selling price for your property.
So, in short,
Marketing » awareness » more buyers » greater interest » higher selling price
This is why marketing your property is crucial.
But marketing your property correctly is key.
As every property is unique and different, so too are the marketing options available.
The main ones include;
Photography
Video
Floorplan
Copywriting
Signboard
Online advertising
Brochures
Mail cards and pamphlets
Print media advertising
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This information is of a general nature only and does not take into account your objectives, financial situation or needs. We are not financial, legal or tax advisers. You should seek appropriate professional advice specific to you before acting on this information.
